Căutare după Autor "Căpătînă, Alexandru"
Afișează articolele 1-4 of 4
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Achieving the next level of Growth through Competitive Intelligence Practices: An Exploratory Study of Romanian Offshore Technology Service Providers
Samtani, Mukta; Căpătînă, Alexandru (“Dunarea de Jos” University of Galati, 2012)The paper explores the tool of Competitive Intelligence (CI) as an effective method of building one’s capability and focus and illustrates the benefits of gathering competitive intelligence by applying it on the top ... -
Development of a Web Marketing Plan for an e-Book – Challenges and Opportunities
Căpătînă, Alexandru; Touzani, Mourad (Editura Europlus Galaţi, 2011-07)In this paper, we emphasize the benefits of e‐books for the customers who are looking for international availability, acquisitions in real time, competitive prices and social responsibility from the part of the publishers; ... -
Knowledge Economy and the Necessity of Knowledge Management
Cristea, Dragoş; Căpătînă, Alexandru (Editura Europlus Galaţi, 2010-01)This paper tries to present an existing relation between knowledge economy and knowledge management. We started by emphasizing the main principles of knowledge society and the consequences that determine the movement to ... -
Risk Management in the Age of Turbulence - Failures and Challenges
Matei, Daniela; Cristea, Dragos; Căpătînă, Alexandru (“Dunarea de Jos” University of Galati, 2012)Today’s business, being affected by the continuous changes in economic environment, must reinvent the “prudent risk taking” concept to strike an appropriate balance between risk, return and growth, in order to create ...