Now showing items 12-16 of 16

    • Model of Analysis of Advertising Concerning its Social or Commercial Responsibility 

      Susanu, Irina Olimpia; Herăscu, Daniela; Schin, George (“Dunarea de Jos” University of Galati, 2014)
      Advertising serves as a mod that shapes social and moral values of the viewer and therefore, due attention should be paid to ensure that the content is healthy, that it positively affects the viewer and the values that ...
    • Particularities of the “Individualism vs. Collectivism” Cultural Dimension in Galati County Business Environment 

      Gheorghe, Gabriela; Lukacs, Edit; Şarpe, Daniela; Lupaşc, Ioana (“Dunarea de Jos” University of Galati, 2014)
      Starting from the results and determined statistical indicators on data collected as part of the COMOR Project, developed by The Scientific Society of Management from Romania, to characterize managerial behavior in ...
    • The Role of Capital Structure in Company’s Financing 

      Bărbuţă-Mişu, Nicoleta; Bodea, Mihaela-Felicia (“Dunarea de Jos” University of Galati, 2014)
      The changes in capital structure and in financial components of a company have a particular importance in choosing optimal financing decision, in determining the impact of changes in capital structure and of elements ...
    • The Romanian Swine Market in the EU Context 

      Stanciu, Silvius (“Dunarea de Jos” University of Galati, 2014)
      Pork is a traditional food product for Romania, representing more than half of the annual meat consumption per capita. Swine farming is an activity mainly at full time households, ensuring subsistence, representing a ...
    • Trilemma EU and EMU Challenges: Fiscal Competition, Harmonization or Unification 

      Susanu, Monica (“Dunarea de Jos” University of Galati, 2014)
      Eurozone has grouped 18 countries in the European area, with different tax systems and thus, on the background of a common monetary policy numerous decisions and commitments for fiscal harmonization were adopted. ...