Căutare după Subiect "FRM"

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    • From CRM to Social CRM and FRM 

      Enache, Maria Cristina; Novac Ududec, Cornelia; Sbughea, Corina (Universitatea "Dunărea de Jos” din Galați, 2016)
      C-R-M stands for Customer Relationship Management. At its simplest, a CRM system allows businesses to manage business relationships and the data and information associated with them. While a CRM system may not elicit as ...