Căutare Scientific papers - Annals of "Dunarea de Jos" University of Galati - Analele științifice ale Universității "Dunărea de Jos" din Galați după Subiect "marketing"

Afișează articolele 1-7 of 7

    • Elaboration of Marketing Strategies and Programs Through the Integration of the Sustainable Development’s Objectives 

      Micu, Adrian; Micu, Angela-Eliza; Cristache, Nicoleta; Totolici, Sofia ("Dunarea de Jos" University of Galati, 2009-06)
      Simultaneously with the manifestation of the availability of the company/organization to include in its activities and politics objectives of sustainable development and social responsibility, concrete marketing steps ...

    • From CRM to Social CRM and FRM 

      Enache, Maria Cristina; Novac Ududec, Cornelia; Sbughea, Corina (Universitatea "Dunărea de Jos” din Galați, 2016)
      C-R-M stands for Customer Relationship Management. At its simplest, a CRM system allows businesses to manage business relationships and the data and information associated with them. While a CRM system may not elicit as ...

    • How to Be a Good Entrepreneur in Our Days? Just Follow an Excellent Business Plan! 

      Ungureanu, Emilia; Burcea, Felix-Constantin ("Dunarea de Jos" University of Galati, 2009-06)
      Entrepreneurship is the process of creating something different with value by devoting the necessary time and effort, assuming the accompanying financial, psychic, and social risks, and receiving the resultig rewards of ...

    • Issues Related to a Reasonableness of Executive Compensation Analysis 

      Micu, Adrian; Micu, Angela-Eliza (Universitas Galatiensis, 2006-01)
      In most companies, there is ongoing conflict between managers in charge of covering costs (finance and accounting) and managers in charge of satisfying customers (marketing and sales). Accounting journals warn against ...

    • Land Reform and Farm Land Rental Market Operation in the Northern Uplands of Vietnam 

      Thanh, Nguyen Trung ("Dunarea de Jos" University of Galati, 2009-01)
      This paper examines the factors affecting the participation of farm households in farm land rental markets with particular focus on the impact of the land reform. The operational outcomes of such market participation are ...

    • A Provocation for Quality Product 

      Gökkaya, Hasan; Boca, Grațiela Dana ("Dunarea de Jos" University of Galati, 2009-06)
      The new problems on global market bring a wind of changes in our lives, as well in technology, in environment protection, the future provoke us to find immediately solution and identify new sources for industry. The ...

    • The Role of Marketing in Adult Permanent Vocational Training in the Context of the Current 

      Colan, Geanina; PETCU, Claudia Anita (Universitas Galatiensis, 2009-06)
      vocational conversion of the working class. A change of views and mentality is desirable regarding vocational training, in the sense that people need to be more aware of the importance of permanent learning, more motivated ...