Browsing 2016 fascicula1 nr2 by Author "Gupta, Neha"
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Customers Demographics Influence on Usage of Retail Banking Channels
Gupta, Neha; Khanna, Vandana Tandon (Universitatea "Dunărea de Jos” din Galați, 2016)The study presents the usage of retail banking influenced by customers’ demographics of selected Public Sector Banks (PSBs) of India. The study was based on primary data collected through structured questionnaire. The ...