Căutare după Subiect "consumator"
Afișează articolele 1-6 of 6
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Brand Loyalty: Impact of Cognitive and Affective Variables
("Dunarea de Jos" University of Galati, 2009-01)Studies on brand loyalty typically focus on the behavioural side of brand loyalty or on the attitudinal side. Rare are the studies that examine simultaneously both components of brand loyalty. The present study was performed ... -
Cercetări privind optimizarea calităţii produselor de catering
(Universitatea "Dunărea de Jos" din Galaţi, 2010)Cercetările realizate în acest studiu, cu privire la optimizarea calităţii produselor de catering, reprezintă o premieră pentru sectorul alimentaţiei publice din România, oferind suficiente argumente tehnologice, nutriţionale, ... -
Competitive Product Advantages
(Universitas Galatiensis, 2006-01)Cost advantages may be either internal or external. Internal economics of scope, scale, or experience, and external economies of focus or logistical integration, enable a company to produce some products at a lower cost ... -
Innovative Agro-food Technologies Implementation through Instructional Communication Mechanisms
(Europlus Galati, 2012-03)The current research represents the valorization of the dissemination the design framework of an interdisciplinary area of research, validated through SPAS European FP6 project and a national BIOSIG- PN2 and has as ... -
A Micro-Economic Analysis of Farm Restructuring in Khorezm Region, Uzbekistan
(Universitas Galatiensis, 2008-01)The paper analyses the response of the agricultural producers to introduction of new agricultural policies in Khorezm, a region of Uzbekistan. Ever since its independence several reforms in agriculture of Uzbekistan have ... -
Products Positioning on a Heterogeneous Market
(Europlus Galati, 2012-03)Analyses realized on markets showed in time that these are not amorphous masses of buyers but are formed of different divisions that we can often find under the name of market segments. Market can be divided in more ...
